If you have a question about how you can use Visual Software Systems to help with your marketing efforts or how to use VisualME on your company's website, this is the place to find the answer. We'll try to answer the most obvious questions you may have, but of course you may have additional questions that only a personal conversation or email response can address. The best way to get your specific questions answered is by filling in a short email request here: Contact Form, and we'll get back to you in the next business workday.
Q: What is VisualME?
A: VisualME is pure web software that enables businesses to increase sales and reduce marketing costs by doing relationship marketing and selling through their web site without using IT resources.
Q: Is VisualME a web personalization product?
A: VisualME uses web personalization concepts but is designed specifically for marketing department needs in enterprise business to business organizations, without the complications of business to consumer personalization.
Q: Is there any limitation on how many users can access VisualME at the same time?
A: VisualME is licensed for your entire web site, with no restriction on the number of users maintaining content.
Q: What functions will I improve with VisualME?
A: Your outbound marketing campaigns will become easier. You will be able to analyze campaign results as they happen. Your web content will become fresher, and thus your web site more appealing.
The bottom line is that you are going to see increased sales, based on your ability to generate and respond to new selling opportunities generated by your web site.
Q: Can you give me an example of a marketing campaign improvement.
A: Let's say you want to do a targeted email campaign tomorrow. You determine the call to action, write the email, and enter the information into VisualME. After you determine how the mailing will be completed, no additional work is needed.
Your web site will have a page automatically ready to respond to the email. You can require registration or not, depending on your campaign.
Plus, as responses come in, you can instantaneously modify to the campaign, improving additional response based upon the early responders.
Q: How does VisualME fit into a traditional set of marketing tools?
A: VisualME allows Marketing to control all web-based content, including outbound marketing campaigns, without IT involvement. It makes you better able to control the things over which you have responsibility.
Q: Who has to enter web content and marketing campaign information? IT?
A: VisualME is designed for the people you have working in your marketing organization. No special technical skills are required, but you are expected to understand the elements of a marketing campaign.
Q: What systems does VisualME replace?
A: VisualME does not replace or displace existing infrastructure. It does, however, eliminate programming requirements for web site updates, thereby freeing IT resourses for other projects.
Q: Is VisualME expensive?
A: VisualME has two components: the cost of the software and installation, and a yearly use fee. Both will typically cost less than three months for one HTML programmer.
Q: How long does it take to install VisualME?
A: Basic installation can be completed in a matter of days. Comprehensive implementations can be completed in less than a month.
Q: How long does it take to install and implement VisualME?
A: Some installations have been completed in two weeks. You will be using aspects of VisualME within the first week.
Q: What web environment do I need to use VisualME?
A: VisualME requires a Windows NT, 2000, or XP web hosting environment (IIS) with access to any commercially available SQL database via a DSN connection.
Q: Do I need to install VisualME or do I just run it through my web browser?
A: VisualME is pure web software. It is typically installed on a hosted web server, managed by our support group, but it can also be installed on your web server.
Q: Where is VisualME installed?
A: VisualME is installed on a web server. The we server is typically installed and supported by Visual Software Systems, or an authorized Visual Software Systems support organization.
VisualME can also be installed on your web server, if it is a Windows environment.
Q: Who backs up VisualME data?
A: VisualME data is backed up by whoever manages your databases. That is usually either your IT department or your internet service provider.
Q: What type of security does VisualME provide?
A: Access to VisualME is provided through usernames and passwords which you control.
Direct access to VisualME data is controlled by Active Server Pages which prevents security from being breached by looking at the content supplied to your web browser.
Your data is secured by whoever manages your database. That is usually either your IT department or your internet service provider.
Q: For agencies supporting multiple clients, is client data mixed together or separate?
A: Client data is kept in separate database tables so there is no mixing of client data.
