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The Swift Group - swift.co.uk

Specialists in the non-conforming secured lending market in the U.K., Swift financial products are suitable for a broad range of financial circumstances.

Swift use VisualME to manage website content and outbound email marketing for the many financial services they offer to their accredited financial brokers. Swift used VisualME Content Management for the complete development of a new website, resulting in a very short concept-to-launch development cycle. Each page on the Swift website is fully VisualME content managed, allowing marketing personnel to change and/or amend any page with no HTML expertise required.

VisualME also provides Swift brokers portal access to a secure area on Swift's website for broker specific services and offerings called VSWIFT, which is toally based on VisualME. VSWIFT provides a highly secure website area for various classes of customers for VisualME Case Tracking, which automatically interfaces with an internal Swift loan processing system, providing loan application case details to Swift brokers. Swift brokers also use Case Tracking to connect to and enter new web applications for their customers.

Rounding out the VisualME service offering, Swift gets complete Real-time Website Statistics, including board-level reports, at any time during the month. These statistics detail every use of their website, including search engine referrals, secure logins, number of new applications entered, and number of cases reviewed each month by their introducers. All statistics are completely personalized, providing an unprecedented level of detail for all their website offerings.